In Guy Wallace’s new book, The 3 Ds of ThoughtFlow Analysis, Guy shows us how to uncover learner performance needs with a proven process that is both easy and powerful. Based on Guy’s four decades of doing this work, the book is filled with practical insights. Page after page I found myself saying, “Wow! that’s a great point! I need to remember that lesson learned! As L&D professionals, we know we should be doing robust cognitive task analysis, but we shy away from it. Now we have no more excuses! By following Guy’s pressure-tested approach, we can create performance-focused learning interventions!